We want your business to succeed and gain higher visibility on the major search engines, with the primary focus on Google. To accomplish this we have the key ingredients, from state-of-the-art software to knowledgeable SEO ( Search Engine Optimization ) experts who are dedicated to your campaign.
When kicking off an SEO campaign, we start by diving deep into your company, website, industry, and competitive landscape. By doing so, we can make some rough estimates on how much time and work it requires for your site to conquer the desired Google top.
Comprehensive Keyword Research & Content Optimization
After getting an idea of where you stand with your website and rankings, we’ll carry out keyword research to find top traffic-driving search terms for your business. This activity includes revealing keywords that your competitors rank for, digging for new keyword opportunities, as well as a lot of filtering and analysis. In the end, we’ll come up with the most powerful list of keywords to further optimize your website for.
Smart Website Auditing
The reality is, sometimes a small technical issue can result in poor user experience, hold back your rankings, and even get your site under a Google penalty. So at the next step, we’ll run a 360° audit to identify your website’s weak spots (crawlability, indexing, redirects, coding errors, etc.) and fix them before they grow into an SEO problem.
User experience has a massive impact on almost every aspect of your business including conversions, rankings, bounce rates, your brand’s reputation, etc. Therefore, it’s crucialial for us to make your site meet Google’s and your customers’ high UX standards. We’ll take care of your webpages’ navigation, speed, accordance to search intent – simply speaking, everything to make your customers never want to leave.
Quality Link Building
Fact is, reaching Google’s 1st position is impossible without building quality links. That is why at BearPlex, we take link building very seriously. Unlike many cheap, blackhat SEO agencies that simply buy you tons of low-quality links (that disappear in a month or get you under a Google penalty), we only acquire links from authoritative and trustworthy publishers.
If there are harmful links pointing to your site, we’ll weed them out for you and go through your top competitors’ backlink profiles to find you even more link building opportunities.
Local Search Optimization
46% of all Google searches are local, and the number of “near me” search queries has doubled over the past year. Therefore, local SEO is a great opportunity for smaller businesses that want exposure specifically in their geographic area. To make it happen, we’ll run a local search campaign, which includes setting up and optimizing a Google My Business page, working on local on-page SEO factors, as well as local link building and citations.
Working Out a Content Strategy
“One-size-fits-all” is totally not the approach we follow when creating a content strategy for your organization. Instead, we work out content recommendations that are 100% custom and fit your business goals perfectly. They’ll include high-level messaging, a value proposition, and a social media integration. To maximize the positive impact on SEO, we’ll also develop publishing workflows for you to stick to.
You don’t want your site to go down, you want your site to fly. BearPlex will monitor your site every minute to make sure it’s up (and let you know if it goes down!) and graph your site so you can make sure everything is running super smooth. Your site going down can negatively affect your SEO score.
Our team takes care of several factors when it comes to SEO. We’ll do frequent SEO checkups on the site to scan, analyze and send regular reports about the SEO status of the website. We can you help link keywords on blog posts with similar pages on the website for better SEO rankings. Other than that, we’ll take care of 301 redirects too so you take advantage of your page authority.
We strive for results and transparency. That is why every month you’ll get a full set of detailed and easy-to-understand SEO statistics to see what has improved and how the whole process is going.